Why artists and makers must have an email list

Why artists and makers must have an email list

I started building my first email list over 10 years ago and since day one, people have been saying that email marketing is dead, nobody uses email anymore, people don’t even have email addresses any more. Honestly, at this point, it’s just a ridiculous thing to say....
Why Artists Must Have a Website and the Best Platform to Choose

Why Artists Must Have a Website and the Best Platform to Choose

I get it. It’s tempting to rely on Etsy or your Facebook shop to sell your art. It’s easy to set up and free (apart from the associated fees when you sell your work). But every single artist should also have a website. Even better if you can sell your art from your...
How to get your plans back on track

How to get your plans back on track

It’s Monday night. The week has only just started and you’re feeling defeated already.
Why?
Because even though you did all of your planning for this week, and decided exactly what you were going to work on, Monday morning came along and ruined it all.

Can Creative People Stick to their Plans?

Can Creative People Stick to their Plans?

We’ve all seen those articles about how creative people are special. Probably when we were scrolling social media, procrastinating on some task for our business that we know we need to do, but don’t know how to start.
They’re clickbait for creatives. And they make us feel good. We feel special – like we have some superpower that only a few are blessed with.
But we probably should also feel a little patronised and undervalued too.